Honeyichigo
The manliest
Wild speculation on my part: I'm actually assuming for now that Malamar isn't part of Team Flare. I mean, if it was, the writers would have no reason to limit the team's main-series introduction to a single Pokemon, with no team name drop or even a human member in sight- we already know all about Flare, so it's not like their mere existence is any sort of surprise.
Rather, I think that Malamar was a part of a new evil team that will feature in the next Kalos games (Z, X2Y2, whatever). They get introduced now, sort of, because it's more interesting than having absolutely nothing go down until then, but pretty much nothing can be revealed about them until the new Kalos games are on their way. And it is plausible that there'll be a new evil team in Kalos- remember that one NPC in, like, Anistar, who says in the postgame that there was another team poking around asking about Kalos's legends.
Meanwhile, Flare will get most of their screentime in the Mega Evolution specials, maybe crossing over into the main series for a couple episodes towards the special's climax.
Rather, I think that Malamar was a part of a new evil team that will feature in the next Kalos games (Z, X2Y2, whatever). They get introduced now, sort of, because it's more interesting than having absolutely nothing go down until then, but pretty much nothing can be revealed about them until the new Kalos games are on their way. And it is plausible that there'll be a new evil team in Kalos- remember that one NPC in, like, Anistar, who says in the postgame that there was another team poking around asking about Kalos's legends.
Meanwhile, Flare will get most of their screentime in the Mega Evolution specials, maybe crossing over into the main series for a couple episodes towards the special's climax.