It is definitely not any less popular than it use to be. Even prior to the release of Pokémon GO, while it may not have been broadcasted, many people were/are still following the animé, games, and even cards. Many people found it almost taboo to be even speaking about Pokémon in a professional manner. However, when brought up in any conversation (for many people) the other will admit that they do still play. Since the release of Pokémon GO, it has become more socially acceptable. Many people whom have never even played Pokémon are playing this game. Granted, it does make it a bit harder for them to determine certain aspects of the game. While many of the old-timers know exactly what needs to do what. There are also many whom have fallen away from Pokémon only to have this game surge it's popularity, whether it's nostalgia or not. Both the Pokémon Company, Nintendo, and Niantic did a very good job getting this game to be as popular as it is. The Pokémon Company is making money off of it, whether or not Niantic owns Pokémon GO. They are still making an incredible amount of money off of it. Almost as a form of advertisement and word of mouth. Being that Pokémon is on the news every time you turn on the television, it's in almost every newspaper, and everyone is talking about it. The release of Pokémon GO was perfectly timed, prior to a new generation of Pokémon. This will cause sales to spike.
Basically, Pokémon wasn't grossing any less than before, it was more socially unacceptable than anything. People usually do care what others think about them. With the release of Pokémon GO, it's become socially acceptable. So even that has raised its popularity.
Basically, Pokémon wasn't grossing any less than before, it was more socially unacceptable than anything. People usually do care what others think about them. With the release of Pokémon GO, it's become socially acceptable. So even that has raised its popularity.